Shapiro Negotiations

Training vs. Consulting: Why Your Employees Need Both

Employees need support from their employers and management on multiple levels. The best, and easiest, way to provide this support is by utilizing both training and consulting. So, how can these two supportive ideas help? What’s the difference between the two? Knowing the difference and how they can help is the first step to helping […]

Training vs. Consulting: Why Your Employees Need Both Read More »

SNI’s Jeff Cochran Receives Top Speaking Scores at 2019 SAMA Conference

Strategic Account Management Association, Inc. (SAMA) gathers talent in strategic and key account management from around the globe every year at their annual conferences, one in North America and another in Europe. At this year’s North American conference, Jeff Cochran presented “Influencing Without Authority”.  Jeff showcased SNI’s philosophy on influencing. His ability to captivate and

SNI’s Jeff Cochran Receives Top Speaking Scores at 2019 SAMA Conference Read More »

The Role of Indifference in Sales: How to Appear Neutral and Not Desperate

Indifference can be one of the most effective impulse factors to use in sales and negotiations. Because indifference is defined as having a lack of sympathy, interest, or concern, you might think it sounds wrong or contradictory that this should be an effective sales tool. But before you dismiss the idea of indifference in sales,

The Role of Indifference in Sales: How to Appear Neutral and Not Desperate Read More »

Why TED Talks Are the Modern Gold Standard for Presentations

Just about everyone has watched a TED talk at some point in their lives. These seemingly ubiquitous presentations are free and easily shared online through social media, and shown in schools, offices, and other meetings. TED Talks have grown so popular over the years that they are seen as the gold standard of modern presentations,

Why TED Talks Are the Modern Gold Standard for Presentations Read More »

Why Empathy Is Necessary in Negotiation

Empathy is often both the most misunderstood, and least utilized tactic when it comes to business negotiations. However, successful negotiators who understand empathy and how it relates to negotiation, and can put it into practice, can experience a significant difference in their sales. Read on to find out more about empathy and how you can

Why Empathy Is Necessary in Negotiation Read More »

How Setting the Right Tone Will Affect Sales at Your Next Event

When planning any big event, many factors can affect the overall tone – and success – of the event. Choosing the proper venue, music, printed materials, food options, and even dress codes are all part of the planning process. However, the most important factor in achieving the desired tone for your event may be the

How Setting the Right Tone Will Affect Sales at Your Next Event Read More »

Scroll to Top