Aby Varma

Chief Marketing Officer

Aby Varma

Chief Marketing Officer

Chief Marketing Officer

Aby Varma joined SNI as Chief Marketing Officer (CMO) in October 2023. He is responsible for overseeing marketing strategies and manages the growth of the SNI brand. He plays a key role in the company’s mission to enable organizations to empower sales and procurement teams with strategic negotiation and influence skills for tangible business outcomes.

A growth-driven global marketing leader, Aby has a rich background in B2B marketing. His experience includes leading organization-wide, high-impact marketing strategies and driving digital transformation initiatives. He has held key marketing roles at global enterprise brands.

Aby is an AI optimist, speaker, author, and podcaster, focusing on the intersection of artificial intelligence and marketing. He is also a member of the Forbes Communication Council.

Personal

Outside of work, Aby is a foodie and enjoys travelling, music, and dad jokes. He is a firm believer in the power of kindness and the profound impact it can have on people and teams. Originally from India, Aby lives in Atlanta with his wife and two sons.

Education

Aby holds an MBA in Management Information Systems from Alabama A&M University, a Masters in International Business from the Indian Institute of Foreign Trade, and a Bachelor of Arts in Economics from Delhi University.

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