A few of our clients
SNI is the premier global provider of sales, influence, and negotiation training and consulting. Founded in 1995, and having trained over 250,000 professionals, we are the leader in training, consulting and keynotes in these three specific content areas. We focus on the bottom line, the people, and the tools that drive continued success for the world’s leading organizations every day.
SNI provides a competitive advantage to our clients by maximizing their ability to create mutually beneficial and profitable long-term relationships with peers, vendors, and customers.
Our success is built on helping professionals at all levels use a systematic approach to get more accomplished, faster, and with a higher degree of effectiveness. Founded as Shapiro Negotiations Institute by Ron Shapiro – New York Times Bestselling Author, Attorney, Educator, Sports Agent, and Civic Leader – SNI’s content is based on over 40 years of lessons learned in real-life situations. SNI digs into specific industry and client challenges, so our tools and techniques can be used immediately and repeated with precision.
Co-Founder and Chairman
Expert Negotiator, Sports Agent, Attorney, Educator, New York Times Bestselling Author, and Civic Leader
Top Rated Speaker, Business Leader, Educator, and Entertainer. “Best in the Business”
Don’t miss something special!
3 Ways to Become a Better Active Listener
23 November 2016
Being an active listener is important, whether it is in a meeting with the perfect client or in a negotiation…Read more
Should you listen to a Devil’s Advocate?
18 November 2016
Why would we encourage someone to tell us we are wrong and that our ideas aren’t clear? Sometimes it could…Read more
The Importance of Personal Relationships in Negotiations
09 November 2016
Experienced negotiators know the importance of building a personal relationship before going into business negotiations. A negotiation involves two parties trying…Read more